Yes! We can assist you in gaining visibility into your user’s interactions with Roobrik Surveys.
Because every client’s tagging and measurement strategy varies, we cannot offer specific GTM tag creation/configuration instructions. We would, however, be happy to install your GTM container on your Roobrik Survey(s) and consult with you to find the best way to accomplish your goals.
By default, the container is loaded to all the survey pages for more granular tracking. However, if you would prefer the script to load only on the landing page and the results page (after completion), that is an option as well.
Since our reporting is a mix of analytics data and data that we capture and store directly in our database, the numbers you might see in analytics may not match 1:1 exactly with what we report at the end of each month. The data we store directly in our database will be more accurate when compared to your analytics platform, but your numbers should be close enough to give you general direction and/or summary insights.
What does Roobrik need from me to install GTM on my survey(s)?
All we will need from you is the GTM script itself. After you have logged into Google Tag Manager, and selected the container for which you want to retrieve the script, you should see two sets of code: one for the <head> of your website and the other for the <body> section.
Just copy both snippets to share with your Roobrik Client Success Manager, and we’ll get it installed promptly!
The code for the <head> section typically looks like this:
<!-- Google Tag Manager -->
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,'script','dataLayer','GTM-XXXXXX');</script>
<!-- End Google Tag Manager -->
The code for the <body> section looks like this:
<!-- Google Tag Manager (noscript) -->
<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-XXXXXX"
height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
<!-- End Google Tag Manager (noscript) -->